How should we style your premium flat shoots?

How should the garment be presented in the frame? Lying flat on a surface, or hung against a backdrop and shot front-on.

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Hard light gives crisp, defined shadows and a more graphic, editorial feel. Soft light gives gentle, diffused shadows and a cleaner, e-commerce look.

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How should clothing be arranged? Tight: pulled into shape, no folds or air under the fabric. Crisp, symmetrical, stylised. Flowy: placed more naturally. Soft folds and movement are allowed. Livelier, more editorial.

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Default zip position on hoodies, jackets and zip-tops.

Shirts, polos, button-down tops.

Blazers, sport jackets and tailored coats with multiple buttons. (Reference photos pending.)

Drawstrings on hoodies and string-collared tops.

How the hood itself sits in the flat composition.

Default sleeve treatment on long-sleeve clothing.

How the collar sits: folded down, or standing up.

Hem treatment: straight, folded over, or rolled up.

Drawstrings on sweatpants, joggers and tracksuit bottoms.

Should we shoot the inside of clothing where it's visible (jeans, pants, skirts, sport pants, boxers, pantalons)?

When the clothing ships with a belt, how should it be styled?

We match every delivered image to a reference colour (Pantone, physical sample or supplied swatch). Conditions:

• •We recolor dark to dark, mid-tone to mid-tone, and light to light.
• •White is always shot as-is.
• •Once we receive your items, we decide on a per-product basis whether the recolor is possible.

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Anything else we should know about your default styling preferences.